Wednesday, April 15, 2009

Pink Mascara - Love the Site, LOVE the Store!

Irvine, Orange County Boutique Pique
By: April Madigan @ Boutiquing

One of my top boutiquing spots has always been Pink Mascara in the beautiful Woodbury Town Center in Irvine. I have yet to find a more well stocked, beautifully merchandised boutique in the area. This is the place where fashion happens. The ultra bright and relaxed atmosphere of Pink Mascara is the perfect canvas for the fashion forward, feminine, and wearable collection of clothing to be found. If you aren't familiar with this boutique is a bit of history...the boutique actually came AFTER a successful web store by the same name (, unorthodox, yes, are we here in the OC so lucky...YES!
My multiple boutiquing experiences here have been wardrobe altering! I have a few favorites in current rotation - my leather and chain link bracelet from CC Skye, my "Parker" purse by Goldenbleu, and the collectible slip dress from Twelfth Street by Cynthia Vincent...who has designed THIS lovely little number just for Pink Mascara!

I have been assisted in my boutiquing by the most helpful and knowledgeable shopgirls, but it is a real treat to be helped by co-owner, Renee, her personal style is inspiring...and she owns the store and site with her Mom, Carol - gotta love it!

So, if I didn't lose you to their top notch website are some of the things you will want to check out either on line or in their shop...Jewelry by House of Harlow 1960, dresses by Black Halo, necklaces by Fiona Paxton(available for pre-order) and the great pieces from Paul and Joe Sister. One other reason we in the OC are lucky...they will deliver same day to your front door...or transfer anything found online to the store for pick up.

Pink Mascara is offering members an exclusive in store discount! Get your V.I.Perks card HERE.

Pink Mascara
At the Woodbury Town Center
6258 Irvine Blvd.
Irvine, CA 92620


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