Friday, April 24, 2009

fringe by Dali - Affordable Modern Vintage


Huntington Beach, Orange County Boutique Pique
By: Erin Hall @ Boutiquing

Like a Salvador Dali painting, hundreds of pages from fashion magazines are splashed along the walls of Dali Boutique in Dana Point (and Huntington Beach) to create an inspiring and dreamlike exhibition. I've always wanted a vintage vanity set, like a scene from an old movie I imagine myself getting ready like Hollywood beauties from the golden age. Dali gives me THAT feeling, but modern (which is so much more my style), with rich red damask wall paper, white lattice wall dividers, shiny silver hangers, large feather bouquets, army green shag carpet rounds and ornate quilted velvet button back chairs. Instantly I imagined every style of fashionista, from Katy Perry to the Gossip Girls, getting ready in this sassy boutique.

Dali offers a treasure box of choices your personal style AND wallet will love! Geometric patterned tops by Ice Vanilla, Stylish drape neck basics by Rainbow, Boho embroidered tops by B.Tru and a wide selection of girlie and romantic silk pieces from Collective Concepts...shockingly most under $50! Although a small selection, Dali has some adorable cocktail/event dresses from bold and beautiful Trina Turk and funky Betsey Johnson...the ruffles and sequins screamed look at me!

I've always been a fan of Dali's jewelry. I have an pair of ornate gold and large lavender tear drop chandeliers I purchased there two years ago. I have yet to wear them without getting several compliments but don't worry about causing too much trouble, my coveted earrings were $26 :)

Much to my delight, Dali has added a hand picked vintage section. The owners who are seasoned experts in the fashion industry have a great eye for one of a kind pieces that are very wearable today. You can't drive by Dali's window (in the Ocean Ranch Center) without seeing a jaw dropping scene of mannequins oozing modern vintage style. So next time you hit Trader Joe's, stop in Dali for basics and originals that will leave feeling stylish and ecstatic without the guilt.

*Update 8/09 - Dali Boutique only in Huntington Beach
"fringe by Dali" new name...new hot vintage!

fringe by Dali
7151 Yorktown Ave # 106
Huntington Beach, CA 92648
714.969.2111



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